RomanceEverAfter
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People You Should Know A Conversation with Ross Howard, A Cure for Kirby, Meet Monica Davis and Geir Ness. The Beauty of Change Series Historical Romance Column and Book Reviewer: Kaye Hatfield NEW! Sam DeMarco Have you dreamed of starting your own business? Sam DeMarco, owner of Compliance Team, did and he tells us how he made his dream a reality! Photo Gallery Romance & You (Articles) Romantic Memoir
Quotes & Poetry Expand your quotes and poetic horizons by visiting our various Quotes & Poetry categories: Thought of the Week: Time for New Beginnings A series of 8 articles by Melissa Hamilton comprising a collection of principles that will allow you to make your vision for the future a reality. Read about the Amish, India, Philippines, Greece, & Rome.
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Author Comments
on Promotion
Successful writers also know that promotion is an important part of creating and maintaining a successful writing career.
What are authors saying about promotion? Published authors recognize that finally seeing your book on the bookshelf is only the beginning. Readers need to know that your book is out there to buy. What are some of the common statements made by authors regarding promotion? "I'd rather be writing my next book than promoting." Wouldn't we all rather be at the computer writing our next "keeper" than promoting a book we already finished! Unfortunately, successful authors know that promotion is a continuous and important aspect of a writing career. I have "no advertising budget or a nominal budget" provided by my publisher. Newly published authors and books published by small press or e-publishers run into the advertising budget challenge. New authors have to be both creative and savvy when it comes to promotion as the costs are usually all out-of-pocket. Self-promotion "eats away at my
royalties." Although some authors may receive the benefits of an advertising budget, publishers still expect you to promote your books. The creative author has to find ways to stretch her/his promotion dollars. Geography "limits my booksigning opportunities." Unless your publisher subsidizes a book tour and sends you to different locations, you can physically be limited by geography. Financing your own book tour can be time consuming and costly. Most newly published authors restrict themselves to local booksignings. The savvy new author creates other means to promote his/her book. Widen the Net to Catch Your Readers The secret to successful promotion is widening your net to catch the most readers. You need to identify a variety of ways to get your name (and book) out there for readers to buy! Many resources are available to teach yourself about promotion. Keep in mind, however, that the most effective promotional plans include some basic elements--- Professional web-site Mutual links to similar web-sites Your name in various "Find an Author" listings Solicit yourself
as an "interviewee" in as many web-sites, magazines, and newsletters
as possible. Contact your
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